Mumbai, December 9, 2020: Reliance Entertainment’s Reliance Big Synergy’s new fiction daily Guppedanta Manasu premiered on the No.1 Telugu language channel Star Maa from November 7, airing every Monday to Saturday at Super Prime Time 7 pm.
Guppedanta Manasu is a story of an undergraduate girl Vasudhara who aspires to be a teacher, just like her real life idol. However, life takes a sudden turn and she is forced by her father to marry for his monetary gains. But, she runs away from this marriage. Life is not easy for her as she hits all roadblocks and from here starts an audous journey to fulfill her lifelong dream.
Star Maa spokesperson said, “We have always experimented with stories that have an ability to challenge social issues. Guppedanta Manasu is a very powerful story of a girl who is not allowed to fulfil her dream. We are confident that this story inspires millions of viewers. Our attempt has always been to create powerful characters through compelling stories, making Star Maa the most preferred entertainment destination leading the category by keeping the audience excited.”
On the launch of the company’s second Telugu ficition daily, Rajiv Bakshi, CEO of Reliance Big Synergy said, “Guppedanta Manasu is a story of every girl and woman who faces obstacles and gender bias; who are not allowed to express their opinions or to select the professions and lives of their choice. Its an inspirational story of an ordinary girl with extraordinary strength. Over the past years, Reliance Big Synergy has built a strong reputation for its fiction genre content, airing across Hindi and regional languages across both OTT and Broadcast platforms. We are committed to create compelling new stories and are energised by our partners like Star Maa who continue to reward our creativity and production excellence.”
Simmi Karna, VP, Content, Reliance Big Synergy, said “We are overjoyed to bring to the audience the remarkable and stirring story of Vasudhara and are confident that it will further strengthen change in the society.”
Reliance Big Synergy has in the past years entertained millions of Indians through the highest rated and breakthrough non-fiction shows including KBC, Dus Ka Dum, India’s Got Talent, Jhalak Dikhhla Jaa and more, and has established its leadership in the fiction vertical as well with its range of fiction TV shows and Web series in both Hindi and regional languages.
ABOUT STAR MAA
Star Maa is a leading Telugu entertainment TV channel network known for its vibrant, innovative, pleasant and interactive programming in the Telugu language market and enjoys a strong growth trajectory, driven by general entertainment and movies. Star Maa Network has a bouquet of six channels—Star Maa, Star Maa HD, Star Maa Music, Star Maa Movies, Star Maa Movies HD and Star Maa Gold.
About Reliance Big Synergy
India’s leading content development and production company, Reliance Big Synergy has produced over 5,000 hours of high-rated, critically acclaimed and impactful shows across fiction, non-fiction, unscripted and factual genres in nine languages for both broadcast TV and OTT platforms. Headquartered out of Mumbai, Reliance Big Synergy produces content across India in Hindi, English, Tamil, Telugu, Kannada, Malayalam, Marathi, Bengali, Bhojpuri and Punjabi languages. Being a pioneer in content creation in the country, it has an inimitable legacy of producing shows for leading media companies including Star/Disney, Sony, Zee, Viacom, Dangal, regional language networks Star Maa, Zee Punjabi, Star Vijay, Suvarna, Asianet, Discovery, NDTV, BBC and OTT platforms including Netflix, Viu, Alt Balaji, Voot and many more. Over the years, the company has delivered successful, original and premium content across all genres, ranging from Web series, GEC fiction, Non-Fiction Game and Quiz Shows, Factual and Unscripted.
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About Reliance Entertainment:
Reliance Entertainment is the media and entertainment arm of Reliance Group and is engaged in the creation and distribution of content across film, television, digital and gaming platforms.
Internationally, Reliance Entertainment has partnered since 2009 with iconic film producer and director, Steven Spielberg, in the formation of DreamWorks Studios, and thereafter, Amblin Partners. This relationship has produced several successful films such as The Help, War Horse, Lincoln, The Hundred Foot Journey, The Girl on the Train, A Dog’s Purpose, Bridge of Spies, The Post, 2019 Golden Globes and Oscar winning film, Green Book & 2020 Academy Award nominee and Golden Globes winner 1917.
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For further information contact:
Fatema Nagree Fatema.Nagree@relianceada.com +919867661126